Master Marketer training set for Feb. 11-12 in Canyon
Long-running AgriLife Extension program helps producers implement risk management practices
A Texas A&M AgriLife Extension Service Master Marketer program will be held on Feb. 11-12 at the Texas A&M AgriLife High Plains Research and Extension Center, 3211 Russell Long Blvd., Canyon.
The program will be from 9 a.m. to 4 p.m. each day. Registration is $50 per person.
“As agriculture faces increasing market volatility, crop insurance programs and government-backed initiatives are important to help farmers stabilize their income and add an extra layer of security,” said Merri Beth Day, Ph.D., AgriLife Extension economist and assistant professor, Texas A&M Department of Agricultural Economics, Canyon.
The Master Marketer program is designed to help agricultural producers increase their comprehension of marketing concepts, develop a marketing plan and adopt key risk management practices.
On the agenda
Day said financial education empowers farmers to understand risk management tools, navigate complex insurance options and make informed decisions about their operations.
In addition to Day, presenters will be Mark Welch, Ph.D., AgriLife Extension small grains economist and professor, and Emmy Kiphen, AgriLife Extension program specialist, both in the Department of Agricultural Economics, Bryan-College Station.
Risk management education sessions will include budgets and break-evens, crop and livestock outlooks, farm policy, production strategies, financial risk, weather and crop insurance.
For more information, contact Day at [email protected], 806-677-5600; Kiphen at [email protected], 979-393-0890; or Welch at [email protected] or 979-393-0891.
